At present, there are 2.14 billion buyers who shop online globally (and the number is ever-increasing). As the number of buyers increases, the demand for online stores also expands. Hence, every business (including yours) wants to shine the brightest in today’s competitive digital eCommerce landscape. Am I right?
While talking about building an eCommerce store, I am sure the term Shopify must have struck your mind once. Being one of the widely popular eCommerce platforms, Shopify has become many businesses’ first choice. Some of them also get confused between Shopify vs Shopify Plus. But not anymore.
In this blog, I have put together all the key differences between Shopify vs Shopify Plus and left it to you to decide which one suits the best for your eCommerce store.
To be honest, Shopify is suitable for marketers who desire to own a small (or medium-sized) business. On the contrary, Shopify Plus is for the ones who want a higher level of organization.
Without wasting much time, I will start with the nitty-gritty of Shopify and Shopify Plus. Are you ready? Let’s get started.
What Is Shopify?
Shopify is a multichannel eCommerce solution based on cloud software that builds captivating eCommerce websites. It enables business owners to set their online store effectively.
Plus point of Shopify is that it is beginner-friendly with easy set-up and less technical involvement that attracts numerous customers. If you also want to lure loyal customers, you must hire a Shopify website development company that can help you build a successful eCommerce store.
Also, do it because numerous customers are inclining towards eCommerce stores rather than going to brick-and-mortar stores.
What Is Shopify Plus?
As the term suggests, Shopify Plus is an advanced version of Shopify. It has some surprising features that are specifically designed for enterprise-level brands.
Shopify Plus is always a step ahead of Shopify in every aspect. Such as:
- Better automation capabilities.
- Improved multichannel (and omnichannel) functions.
- More customization, and more.
In short, Shopify Plus is a robust eCommerce platform that lets business owners build a successful eCommerce store quickly by combining their existing business functions, and solely focuses on the budget to drive immense traffic.
7 Key Differences Between Shopify vs Shopify Plus
- Themes and Design
One of the key differences between Shopify vs Shopify Plus is themes and design.
Shopify has a basic level of customization that allows business owners to display the products and categorize them into different pages as per their wishes.
On the contrary, Shopify Plus offers a dedicated launch manager. It ensures that your website can blend into Shopify. Moreover, Shopify Plus writes lines of code (LOC) and lets you function on a Shopify custom theme.
- eCommerce Features
Shopify vs Shopify Plus has different eCommerce features, and this is what separates the two eCommerce platforms. Let’s see how.
Shopify has multichannel integration and abandoned cart recovery features that allow business owners to offer their products across several channels like Amazon, eBay.
It also sends an automated email to customers to pursue whether they still want to buy a product or not.
On the other hand, Shopify Plus has a script editor and Shopify flow feature that creates various payment methods and line items scripts.
In short, it gives business owners complete control and allows business owners to customize every phase of their internet store.
- Limitless Staff Accounts
Unlimited staff accounts is another Shopify vs Shopify Plus comparison that you can’t miss at all.
Shopify has a limited staff account with a single store owner, and sometimes it demands multiple authorizations to complete a specific task.
On the other hand, Shopify Plus has unlimited staff accounts with additional support frameworks. It allows business owners to give access to numerous team members to run the online store.
- API Integrations
API promotes integrations with third-party apps irrespective of the website. It brings us to the next difference between Shopify vs Shopify Plus.
Shopify API is a robust tool that provides improved solutions to potential Shopify clients. On the contrary, Shopify Plus lets you use third-party apps with better resources like GiftCard, Multipass, and User.
It also allows business owners to combine with well-designed applications and build private applications.
Another significant Shopify vs Shopify Plus comparison is pricing that leaves many business owners in confusion.
Shopify has a comparatively lower cost than Shopify Plus. It has three major pricing plans — basic Shopify, Shopify, and Advanced Shopify. Also, Shopify provides a 14-day free trial.
Shopify Plus pricing, on the other hand, is based on the sales volumes and usage. It means the cost of Shopify Plus varies from business to business, and it provides custom quotes. That said, Shopify Plus has fewer transaction fees.
Shopify has a complete analytics dashboard that allows business owners to observe the sales, products, customer rates, and landing pages stats. Shopify has a live view that provides the details of every minute.
Shopify Plus has partnered with renowned industries like Glew and Looker. It makes you updated all the time and gives insights.
In short, it provides detailed information that helps in making smart decisions that take your business on an advanced level.
- Help and Support
If you want to give an excellent user experience, Shopify is the best option as it has 24*7 support through email or live chat. It also has a help center from where you can take help anytime.
However, if you want to provide a smoother user experience, Shopify Plus is your go-to option as it gives personal support. The help and support advantage of Shopify Plus is particularly beneficial for large organizations.
What Is Your Pick Between Shopify vs Shopify Plus? Final Words
So, these were some of the key differences between Shopify vs Shopify Plus that you can consider while choosing between the two.
Consequently, both Shopify and Shopify Plus are great options, and it only depends on your business needs, goals, and budget to pick one out of the two.
So, which platform are you going to choose and why?